AIR CANADA
EXPERIMENTAL APP DESIGN

An experimental app design for Air Canada, with a focus on improving a user's in-airport experience during a layover. 

Project Brief: 
Research, prototype, and build a digital UX/UI to improve the customer experience during 'dead time' between connecting flights at airports

AIRCANADA_HIGHLIGHT

IN A NUTSHELL
RESEARCH

  • UX/UI

  • Illustration

  • Prototyping

  • Motion Design

Research was completed on the current Air Canada app, website, and provided resources. The Toronto Pearson Aiport was also analyzed, being the location of the use-case scenario, along with a user's journey map through this process. 

DEMOGRAPHIC RESEARCH

With the target demographic of this redesign being experienced economy+ and business travelers, I conducted a survey to determine the needs, concerns, and thought processes of these users while traveling. 

FINAL DESIGN

Research was completed on the current Air Canada app, website, and provided resources. The Toronto Pearson Aiport was also analyzed, being the location of the use-case scenario, along with a user's journey map through this process. 

@2023